Profile: Caron Beesley
Writer and Small Business Owner
Caron Beesley is a small business owner, a writer, and marketing communications consultant. Caron works with the SBA.gov team to promote essential government resources that help entrepreneurs and small business owners start-up, grow and succeed.
NoteStreams By Caron Beesley
So you think you're ready to sell to the government, but is the government ready to buy from you? Government buyers are a discerning group. After all, we trust them to make the right procurement decisions with our taxpayer dollars. Yet, despite the fact that formal goals are in place to ensure that small businesses get their fair share of work with the federal government, winning a share of the percentage of contracts set aside for small business isn’t easy. Convincing government buyers that you’re a viable business partner who can help them achieve their goals requires a different approach than what you’re used to seeing in the commercial sector.